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Specialized Guide

Monsha’at Tools and Learning Resources for Feasibility Planning in Saudi SMEs

This guide maps the official feasibility-planning resources made available by Saudi Arabia’s Small and Medium Enterprises General Authority (Monsha’at), including its model, market-research resource, calculator and self-paced course. It distinguishes practical guidance from any universal filing or approval obligation, which the reviewed Monsha’at sources do not establish.

Market, technical and financial studyGuidance models and digital toolsSelf-paced feasibility-study learning
Last updated: 2026-10-24 5 min read Trusted guidance

What Monsha’at’s Feasibility Resources Do—and Do Not—Establish

What Monsha’at’s Feasibility Resources Do—and Do Not—Establish

Competent authority: The Small and Medium Enterprises General Authority (Monsha’at).

Classification: C — Official Guidance Only.

Guide status: The official record is sufficient for a guide to Monsha’at’s published models, digital resources and learning offer. It does not, however, demonstrate a standard feasibility study that every Saudi SME or entrepreneur must file with Monsha’at.

Monsha’at publishes a Feasibility Study Model to explain why businesses and projects prepare such studies, identify their main characteristics and components, recognise opportunities for success and chart a forward path. The same official page expressly says that its manuals, tools and resources are informational and not binding on users. Official source: Monsha’at, “Feasibility Study Model,” last changed 9 January 2025 (source)

That distinction matters. The model must not be described as a licensing, financing or registration condition. No sufficient official Saudi source was identified to establish a universal requirement to submit a feasibility study to Monsha’at for all SMEs or entrepreneurs. A separate fund, regulator or licensing body may impose its own current requirements for a particular product or activity; applicants should check that authority’s official terms directly.

Monsha’at’s store-operation manuals present feasibility studies and business plans as tools to prepare early in the project-idea stage. In the manual, a feasibility study is organised around three main areas: market study, technical study and financial study. The published elements include choosing the product or service, estimating expected demand and sales returns, calculating expected costs, setting out the business methodology and considering the project’s economic feasibility. This is published operational guidance for the manual’s business context, not a binding cross-sector filing methodology. Official source: Monsha’at, “Feasibility study and business plan,” Store Operation Manual, last changed 28 May 2026 (source)

For a limited financial-planning input, Monsha’at offers the Government Cost Calculator. It is a free service for prospective business founders and SMEs that estimates government fees at establishment and operating stages and helps identify a break-even point. It is an estimation aid; it does not replace confirmation of a fee or obligation with the responsible government body, nor does it establish a financing application requirement. Official source: Monsha’at, “Government Cost Calculator,” last changed 30 August 2026 (source)

A separate Market Research Model explains market research as an organised effort to gather information on target customers and the market to assess a product or service, improve or develop offerings, understand a brand’s market presence and decide the services to offer. Monsha’at again characterises the resource as informational rather than binding. Official source: Monsha’at, “Market Research Model,” last changed 6 January 2025 (source)

For learning rather than filing, Monsha’at Academy offers the continuous online course “Feasibility Study.” It covers the concept of a feasibility study, the tools and methods used to prepare one, analysis across its relevant dimensions, and factors affecting it. Its listed audience includes entrepreneurs, owners of small and medium enterprises and people interested in entrepreneurship. The programme guide includes an introduction, an entry point to feasibility studies, their components, practical reality and a conclusion. Official source: Monsha’at Academy, “Feasibility Study” (source)

Practical use of this guide: Treat Monsha’at’s materials as a reliable starting point for structuring an early project assessment. Where a lender, regulator, municipal service or other programme is involved, build the final file against that institution’s specific, current official checklist rather than assuming the Monsha’at model is sufficient.

Sources last verified: 20 September 2026.

Neutral service note: Googan Business Services can assist with preparing feasibility studies and supporting documentation based on a project’s scope and the requirements of the relevant authority. This does not imply a Monsha’at endorsement, accreditation or partnership.

Common Resources and Models in Monsha’at Feasibility Guidance — Not a Submission Checklist

  • Feasibility Study Model — a Monsha’at toolkit file that illustrates the role, principal features and core components of a feasibility study. The page states that Unified Access login is required to download it. Official source (https://www.monshaat.gov.sa/en/node/13993)
  • Market Research Model — a published model intended to guide users in conducting market research. It supports the market-study area; it is not presented as a mandatory filing form. Official source (https://www.monshaat.gov.sa/en/node/14316)
  • Government Cost Calculator User Guide — the guide linked from the official calculator-service page, which describes estimates of establishment and operating government fees and break-even support. Official source (https://www.monshaat.gov.sa/en/node/9340)
  • Feasibility Study Template linked in the Store Operation Manual — a template linked by Monsha’at on its feasibility-study and business-plan guidance page for that operational-manual context. Official source (https://www.monshaat.gov.sa/en/guide/6520/6780/7153)
  • Business Plan Template linked in the Store Operation Manual — a template linked alongside Monsha’at’s explanation that a business plan sets out the operating approach, expected needs, revenue, costs and other start-up basics. Official source (https://www.monshaat.gov.sa/en/guide/6520/6780/7153)

Practical Preparation Sequence Based on Official Requirements

Define the commercial offer

Set out the product or service and the intended business methodology in a concise project brief. Monsha’at’s manual identifies both as feasibility-study elements; it does not prescribe a form to submit to Monsha’at. Official source (https://www.monshaat.gov.sa/en/guide/6520/6780/7153)

Organise market research

Gather structured information on the target market and customers that is relevant to the proposed offer. The Market Research Model can support this work, while remaining an informational, non-binding resource. Official source (https://www.monshaat.gov.sa/en/node/14316)

Record demand and revenue assumptions

Estimate the expected quantity demanded and set out assumptions for sales returns. The Store Operation Manual lists these as study elements; retain the source and date of each assumption for review. Official source (https://www.monshaat.gov.sa/en/guide/6520/6780/7153)

Build the technical and financial areas

Structure the material around the three areas published by Monsha’at—market, technical and financial—and calculate expected costs. State whether figures are estimates or confirmed values; do not portray unlisted financial metrics as Monsha’at requirements. Official source (https://www.monshaat.gov.sa/en/guide/6520/6780/7153)

Use the Cost Calculator within its stated scope

Where suitable, use it to estimate government fees for establishment and operation and to identify a break-even point. Confirm actual charges and obligations with the responsible authority before making a decision or submitting an application. Official source (https://www.monshaat.gov.sa/en/node/9340)

Write a proportionate business plan and select support resources

Summarise the operating mechanism, expected needs, revenue and costs. Use the model or self-paced course as appropriate, then align the final pack with the explicit requirements of any funder, licensor or programme involved. Official source: Monsha’at Guide (https://www.monshaat.gov.sa/en/guide/6520/6780/7153) Official source: Monsha’at Academy (https://academy.monshaat.gov.sa/local/course/enrol.php?id=117)

Guide Table

Document type Common use Note
C — Official Guidance Only. Monsha’at publishes feasibility-related models, tools and learning resources; the reviewed sources do not establish a universal feasibility-study filing obligation with Monsha’at. Official source (https://www.monshaat.gov.sa/en/node/13993)
The operating manual groups the study into three areas: market, technical and financial. Official source (https://www.monshaat.gov.sa/en/guide/6520/6780/7153)
Published elements include the product or service, anticipated demand, expected costs, sales returns, business methodology and economic feasibility. Official source (https://www.monshaat.gov.sa/en/guide/6520/6780/7153)
Monsha’at makes a Feasibility Study Model and a Market Research Model available in its toolkit; both pages say the published resources are informational and non-binding. Official sources (https://www.monshaat.gov.sa/en/node/13993) Market model (https://www.monshaat.gov.sa/en/node/14316)
The Government Cost Calculator estimates government fees during establishment and operation and helps identify break-even. Its listed beneficiaries are prospective business founders and SMEs. Official source (https://www.monshaat.gov.sa/en/node/9340)
Monsha’at Academy lists “Feasibility Study” as a continuous online, self-paced programme with lessons and tests that may be joined at any time, according to the course page. Official source (https://academy.monshaat.gov.sa/local/course/enrol.php?id=117)
The reviewed materials do not establish one mandatory form, a general submission-document list, fees, review times or an assured approval outcome from Monsha’at. No sufficient official Saudi source was identified to establish these general requirements.

Frequently Asked Questions about Monsha’at Feasibility Guidance

Must every SME or entrepreneur submit a feasibility study to Monsha’at?

The reviewed sources do not establish that universal obligation. Monsha’at describes its published feasibility model and toolkit resources as informational and non-binding. No sufficient official Saudi source was identified to establish this requirement. Official source (https://www.monshaat.gov.sa/en/node/13993)

How is this guide classified?

It is Classification C: Official Guidance Only. Monsha’at makes a model, tools and learning available, but the reviewed materials do not establish a single feasibility-study submission to the authority. Official source (https://www.monshaat.gov.sa/en/node/13993) Monsha’at Academy (https://academy.monshaat.gov.sa/local/course/enrol.php?id=117)

What are the principal feasibility-study areas named in Monsha’at’s store-operation manuals?

The manuals name three areas: market study, technical study and financial study. Official source (https://www.monshaat.gov.sa/en/guide/6520/6780/7153)

Which baseline information items does Monsha’at list for a feasibility study?

The published list includes the product or service, expected demand, expected costs, sales returns, the business methodology and the project’s economic feasibility. Official source (https://www.monshaat.gov.sa/en/guide/6520/6780/7153)

Does Monsha’at provide a feasibility-study model?

Yes. Its toolkit includes a Feasibility Study Model intended to illustrate why the study is prepared and its key features and components. Official source (https://www.monshaat.gov.sa/en/node/13993)

Is the Feasibility Study Model downloadable without signing in?

The model page states that users must log in through Unified Access to download the file. The reviewed page text does not set out additional eligibility conditions. Official source (https://www.monshaat.gov.sa/en/node/13993)

Is there a dedicated Monsha’at resource for market research?

Yes. Monsha’at publishes a Market Research Model to guide users in conducting market research, defined on the page as an organised effort to collect information about the target market and customers. Official source (https://www.monshaat.gov.sa/en/node/14316)

Does the publication of a Market Research Model make market research a mandatory Monsha’at filing?

No. The Market Research Model page expressly describes published manuals, tools and models as informational and non-binding for users. Official source (https://www.monshaat.gov.sa/en/node/14316)

What does the Government Cost Calculator estimate?

It estimates government fees during the establishment and operation stages and helps determine a break-even point. Official source (https://www.monshaat.gov.sa/en/node/9340)

Who is the Cost Calculator intended to serve?

The official service page lists upcoming entrepreneurs starting a business and SMEs as its beneficiary group. Official source (https://www.monshaat.gov.sa/en/node/9340)

Is the Cost Calculator a paid service, and how long does it take?

The official service page labels it a free service and states that its service duration is immediate. Official source (https://www.monshaat.gov.sa/en/node/9340)

Does Monsha’at Academy offer training on feasibility studies?

Yes. The Academy lists a continuous online course called “Feasibility Study,” described as self-paced learning with lessons and tests that may be joined at any time. Official source (https://academy.monshaat.gov.sa/local/course/enrol.php?id=117)

Who is the Academy’s “Feasibility Study” course for?

Its stated audience includes entrepreneurs, owners of small and medium enterprises, and individuals interested in entrepreneurship. Official source (https://academy.monshaat.gov.sa/local/course/enrol.php?id=117)

Which topics appear in the Academy course guide?

The programme guide lists an introduction, an entry point to feasibility studies, feasibility-study components, practical reality and a conclusion. Official source (https://academy.monshaat.gov.sa/local/course/enrol.php?id=117)

Can a published model be used unchanged for every project or financing request?

Monsha’at does not guarantee the suitability of its materials for every case. It says users are responsible for choosing what suits their business needs and that the resources may be updated. Verify the requirements of the relevant body before filing. Official source (https://www.monshaat.gov.sa/en/node/13993)

This guide is for general information and is not legal or consular advice. Always verify current requirements with the receiving authority.

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